MasterCard is taking the electronic mobile payment system seriously. The payment system developers issued a development kit, Mobile MasterCard PayPass User Interface Software Development Kit on Monday for development of mobile transaction apps.
The software development kit is issued firstly for Google’s Android and Research in Motion’s BlackBerry 7 operating systems. Microsoft’s Windows Phone 8 and BlackBerry 10 are to follow in the coming months, however, Apple’s iOS is unlikely because of the lack of near-field communications (NFC) technology.
The development kit enables mobile app developers to build electronic transaction applications that can be run on mobile devices that have NFC chips embedded in them. However, the company said that the app development will be a tricky part as it requires a lot of technical expertise.
Companies like MasterCard, Visa as well as Google, Sprint Nextel, Verizon Communications, Square and many others are taking this untapped market seriously. Of late, this business has picked up speed.
Mobile phones like Samsung Galaxy SIII, HTC One X, Motorola Razr, and LG series are all equipped with NFC for transaction and other helpful purposes.
NFC is a close range RFID module that enables one device communicate with the other having the same technology. Not only phones but laptops, tablets and even cards come with these chips.
The technology enables the customers make wireless transactions from their NFC-enabled smartphones or cards when they are near a receiver by tapping on the screen or just tapping the device on receiver.
MasterCard said in a statement that it has approved 70-plus smartphones to use their development kit for app development.
Google already has its own mobile transaction application called Google Wallet, while the likes of Square, Visa, Wal-Mart and Target are working on their respective system to be launched in the coming months if not years.