Allama Muhmmad Iqbal Words, without power, is mere philosophy.
Quaid-e-Azam Expect the best, Prepare for the worst...
KSE-100 Index: Daily Overview – October 26 The KSE-100 Index failed to sustain the 11,500 point barrier, shedding 130 points on Wednesday, October 26 to close at 11,387 points to reach the lowest level in the October. Although volumes showed improvement at 80.9 million shares, the sentiment remained negative throughout the session. FFBL announced its […]
As Eid-ul-Azha draws near, the prices of sacrificial animals have gone up at the district cattle markets in the upper Sindh. However, in the flood-stricken areas of lower Sindh districts, the prices are relatively lower. Livestock traders form a number of cities, including Karachi, Lahore, Faisalabad and Gujranwala, have horded in these rain-wrecked districts of […]
2011Pakistan Auto show begins at Expo Centre, Lahore 2011 Pakistan Auto Show began at the Lahore Expo Centre on Monday displaying indigenous spare parts from as many as 130 automotive companies. The show, which is being held in collaboration with Pakistan Association of Automotive Parts Accessories Manufacturers (PAAPAM), is also showcasing many engineering products, different […]
After a rather long weekend, the KSE-100 index continued from where it left in the previous week, shredding 8 points to close at 11,517 points on Tuesday, October 25. Pakistan People Party’s former chairperson and wife of Zulfiqar Ali Bhutto, Begum Nusrat Bhutto, passed away on Sunday, October 23 in Dubai. The government, in respect, […]
DECEPTIVE MARKETING in Telecom Sector There is intense competition in our telecom sector and while companies fight for market share, it is the customer that is made to suffer through deceptive techniques. Ufone’s UWon Package, Zong’s 50 paisa call, Mobilink’s JazzOne package, Telenor’s 7 hours in 7 Rupees and Warid’s 60 paisa call on all […]
DECEPTIVE MARKETING in FMCG Sector When it comes to deceptive marketing and unethical practices our beauty products industry takes the prize. A recent research by Electronic Journal of Business Ethics and Organization Studies has revealed that fairness cream sellers overstate product benefits and illiterate and poor segment of our society actually buys their false and […]
DECEPTIVE MARKETING in Food Industry There was once a man who was involved in trading from a very early age and had a reputation of hardworking, honest and truthful businessman. A wealthy businesswoman heard about him and hired him. Soon she was impressed with his work and personality and they both got married. They worked together […]
Psychological Pricing, Decimal Points and the Lost Cents! Psychological pricing is a pricing strategy based on the theory that certain prices have psychological impact. This entails prices that are a little less than the round number, e.g., Rs. 1499 or Rs. 99.95. This pricing strategy is followed because research shows that consumer tend to ignore […]
Major shareholder abandons Hubco; 140 million shares sold for $60 million The rumours finally materialised last week when Xenel industries of Saudi Arabia actually sold out its entire holding in the Hub Power Company, Pakistan’s Largest Independent Power Plant, to quit its investment from Pakistan. Xenel sold its 140 million shares in Hubco for $60 […]
Wedding is one of the most important day in the life of a couple. Every wedding is carefully planned and a great deal of expense is usually spent in capturing the beautiful moments of the day in order to cherish them in future. Wedding photography has become the latest trend among the youth these days. […]
Sal’s Khan Academy has laid foundations for the future E-schools With the advent of internet, change is one word which has found its true meaning to the fullest. Be it for better or for worse, every sector of life is experiencing it. This is not only restricted to just a few sectors but it has […]
Pakistan’s possession of extraordinary potential in human and natural resources was greatly acknowledged by the German ambassador in Karachi on Friday. Dr. Tilo Klinner, the Consul General of the Federal Republic of Germany posted in Karachi, spoke highly of Pakistan’s resources and supported the view that Pakistan should have an access to the huge markets […]
