Posts tagged as: strategy

Wheat yield is expected be lower this season; says CM Sindh

Wheat yield is expected be lower this season; says CM Sindh After ravaging floods and heavy rainfall in most parts of Sindh province this summer, the Chief Minister, Sayed Qaim Ali Shah, has stated that it is extremely likely that the wheat production for the current season will be far too low than the last […]

Psychological Pricing, Decimal Points and the Lost Cents!

Psychological Pricing, Decimal Points and the Lost Cents! Psychological pricing is a pricing strategy based on the theory that certain prices have psychological impact. This entails prices that are a little less than the round number, e.g., Rs. 1499 or Rs. 99.95. This pricing strategy is followed because research shows that consumer tend to ignore […]

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