Allama Muhmmad Iqbal Words, without power, is mere philosophy.
Quaid-e-Azam Expect the best, Prepare for the worst...
Corruption, stereotyping and the unsung heroes of Pakistan There was this joke I once heard of a delegate who had come from Saudi Arabia to visit Pakistan. Upon his return to his homeland the people asked him what he had seen on his trip, to which he replied, ‘I have seen a miracle of God’. […]
A good show, if nothing else Lahore, the metropolis city of Punjab, is setting up for two big rallies end of October. Although both are anti-government conventions, it is each other that they are competing with, not the Pakistan Peoples Party. On one side is the provincial government, the PML-N, scheduled to have a rally […]
By Ali Ihsn Ozturk, AFP - An injured earthquake survivor is pulled from the debris of a collapsed building in Van, Turkey. Crews dig through the rubble of a collapsed building after an earthquake in Van A man carries bread rations in Ercis. People grab tents off a Turkish Red Crescent aid truck in Ercis. [...]
DECEPTIVE MARKETING in Telecom Sector There is intense competition in our telecom sector and while companies fight for market share, it is the customer that is made to suffer through deceptive techniques. Ufone’s UWon Package, Zong’s 50 paisa call, Mobilink’s JazzOne package, Telenor’s 7 hours in 7 Rupees and Warid’s 60 paisa call on all […]
DECEPTIVE MARKETING in FMCG Sector When it comes to deceptive marketing and unethical practices our beauty products industry takes the prize. A recent research by Electronic Journal of Business Ethics and Organization Studies has revealed that fairness cream sellers overstate product benefits and illiterate and poor segment of our society actually buys their false and […]
DECEPTIVE MARKETING in Food Industry There was once a man who was involved in trading from a very early age and had a reputation of hardworking, honest and truthful businessman. A wealthy businesswoman heard about him and hired him. Soon she was impressed with his work and personality and they both got married. They worked together […]
Psychological Pricing, Decimal Points and the Lost Cents! Psychological pricing is a pricing strategy based on the theory that certain prices have psychological impact. This entails prices that are a little less than the round number, e.g., Rs. 1499 or Rs. 99.95. This pricing strategy is followed because research shows that consumer tend to ignore […]
Unscathed or impervious by this wrath of load shedding, the people of this country are surely fed up now. Alongside, continued power outages and then blabbering of current administration that this condition is out of their hands left you wonder what’s wrong with this state. Recently our ‘Load Shedding’ minister proclaimed that this nightmare has […]
Drug Abuse: The age old social pariah Drug Abuse is an increasing problem in our affluent societies and carries great social and economic costs through its impacts on crime and health. From a neuroscientist’s point of view addiction is increasingly seen as an organic disorder of brain function; if this could be better understood we […]
Mario Balotelli’s “Why Always Me?” ethos applied to Pakistan’s society Manchester City’s prodigal adopted son, Mario Balotelli, had nothing to do with Pakistan whatsoever that is until his side’s recent match against their bitter neighbourhood rivals, Manchester United. However, after scoring his side’s first goal, the flamboyant Italian lifted up his Manchester City jersey to […]
We try adopting all that we can from our neighbor, India, from fashion to food to songs to almost everything else that we can copy. We get inspired by their politicians and actors but have we ever tried following something that is substantial and constructive for our own country and people. We all very religiously […]
Police stations staffed by Women police officers were established by Prime Minister Benazir Bhutto in 1994. Since then, women have been working in the major cities of every province. Women police should be collaborating with men police in order to fight terrorism, but unfortunately the culture of Pakistan discourages the role of women in law […]
