Video content on the internet: Which is the viable option? – Part 1

The future of TV, movies, and home entertainment feels like it’s changing by the day, thanks to the impact of the digital revolution. Netflix is the top dog thanks to its $8 subscription streaming service, but your viewing choices are severely limited. For a la carte, pay-as-you-go services, Apple’s iTunes has been the default choice for many when it comes to buying, renting, and viewing videos. Splitting the difference was Amazon’s Instant Video: it offers a diverse library of pay-per-view TV shows and movies, plus a subset of “free” content for subscribers to the company’s $79 per year Amazon Prime service. But until recently, its lack of availability on most mobile platforms has been a drawback.

Now, however, Amazon Instant Video is available on the iPad. That’s in addition to its presence on Xbox 360, PlayStation 3, Roku, and many other home video and TV products. Now that Amazon Instant is on the world’s most popular tablet, is it a more effective rival to iTunes? There are a number of differences and advantages to each service, but Amazon has definitely closed the gap more than ever before.

It’s hard to keep count of how much content lives on various video stores, but Amazon’s Instant Video store has all the major studios and networks just like Apple does. Even so, availability of content is a mixed and mysterious bag, as it is with most online video stores these days. Certain titles appear on iTunes but not on Amazon, and vice versa.

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Posted by Usman Khalid on Aug 8 2012. Filed under Sci-Tech. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.